Writing is more than dishing out information, it’s about expression, aesthetics and shattering the silence. Mediocre writing is insincere at its heart. Great writing is not verbose, yet detailed enough, engaging and not indulgent. Writing is the mainstay of communication as we write emails, chat or write consulting reports. Great writing as a skills takes years of practice and mentoring by seniors who are amazing communicators themselves. Read material which expands ones imagination rather than sheer vocabulary. Writing after all is more than articulating data in words but about informing new visions for the future.